Avoid Dated Website Content

If you choose to direct the design of your small business website, please consider dated content and the possible impact on future costs. Much dated content like coupons or copyright dates are unnecessary. If your site has an obsolete date your credibility may suffer. Plan ahead and you may save money with a few simple tips taken from a published article I wrote earlier.

Some small business owners pay $1000′s USD per year for their domain, hosting, and maintenance when in fact their site is static and nothing is ever added. A monthly fee based on the contingency that something might need to be changed in the future is a waste of money if your website is launched and just gathers dust. If it is dynamic adding content frequently and you receive value for money, monthly fees are practical.

You do NOT have to include the copyright date on your web pages. Using the copyright symbol and the year means you have an obsolete website a year later. The cost to change the date each January hardly justifies paying thousands annually in monthly fees. Published material is covered locally and internationally by copyright law without specifying the year or including a copyright statement. The fact that content is published on your website means you own it. My advice is avoid dated material and simply state “Copyright Material – All Rights Reserved”.

View details on this plus the full article on free ad supported website hosting here.

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About Jim Degerstrom
Jim Degerstrom photo Web design full-time since 2004 and giving freely helps me learn what customers need.
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