Posts Tagged ‘download’

The website optimization strategy in the SEO for 2012 Report tutorial released last month works, and this case study provides evidence. You must invest time to improve and promote your website to achieve online success.

A recent custom cms web design implementing the principles in that seo search engine optimization strategy blog post has performed beyond expectations in less than 2 months.

Launched on 4 December 2011, the new dog rescue custom cms website for Lifeline Dog Rescue, a division of Central Florida Weimaraner & Dog Rescue, Inc., demonstrates remarkable success.

In summary, the first strategy for attracting search engine traffic begins with providing a positive visitor experience by creating high quality original content often. You cannot launch a new website and then ignore adding fresh content if you want to motivate happy visitors to return.

Likewise, a dynamic site that changes often will attract search engines to return and index updates frequently.

The second strategy is creating off site content in social communities that directs visitors to your website. The seo report recommends becoming active on social network websites like Facebook, Twitter, YouTube, and even Flickr. A key feature on this new custom cms web design is social network icons linking to those sites and social bookmarking sites.

Those icons and links make social interaction easy. Being active on social networks and interacting with your contacts provides real time off site quality content that enhances your positive reputation for visitors and search engines.

Consider the following milestones achieved with the custom cms web design and social network accounts for Lifeline Dog Rescue. Clues to the success may be found by viewing the social site icons and statistics at the bottom of their home page.

In less than 7 weeks as of 31 January 2012, the stats show 92 likes on Facebook, 146 tweets on Twitter, 2 Google plus one shares, and 16 links to social bookmarking sites. Keep in mind those numbers are just for their home page.

Next, consider Alexa traffic numbers for the Lifeline website. Lower ranking indicates higher traffic in comparison to competition between 100+ million other websites. Lifeline launched ranked at 16 million. As of the date of this post the rank is 797,404. Any number under 1 million puts your website in the top 1%.

Stats tracking likewise shows 1) a steady increase in traffic, 2) a very low bounce rate meaning visitors land on one page and continue to expore more pages, plus 3) the rate of return visitors continues to climb which indicates popularity.

Why does this seo search engine optimization strategy work so well? It depends on quality content and natural methods for attracting search engines. The strategy is forward looking and considers the importance of human interaction and not just mathematical algorithms of Google crawlers to determine website ranking.

Is it simple? Yes. Is it easy? Not really. You must still invest time on website content and social connections. Site owners who recognize and implement this simple strategy will reap the benefits of staying ahead of their competitors who do not.

View and download the 2012 SEO Design Strategy Tutorial (pdf, 13 pgs., 96kb) and then apply these principles of website success.

Improve and enhance SEO search engine optimization of website content with this 2012 SEO web design strategy tutorial. Unlike printed marketing materials to promote your business product or service, your website content is easily changed.

This new 13 page SEO search engine optimization tutorial download provides readers an up to date strategy to implement on their website to enhance their online success in 2012.

Please note that you do NOT have to register or reveal your email address to get this free SEO and web design tutorial. Simply click the link in the last paragraph below.

Website owners can perform this annual website content review even if they outsource the actual web design to a web developer or delegate the task to an employee. Take one day to invest the time in learning these basics to apply to your website and help promote your business online, and then review the results with the person responsible for managing your website.

View the 2012 SEO Design Strategy Tutorial (pdf, 13 pgs., 96kb) online now, or open it to download to your computer and read later.

Back by popular demand, readers may now download free custom business card artwork with the release of my free 2012 business card artwork download.

New BONUS! I’ve added 3 new colors for 2012, so besides the original grey marble, white granite, and plain white, take your choice of marble in pale green, light blue, or pink salmon for 6 versions of the free business card artwork.

Click on the graphic to the right for an enlarged (low-res) view of all 6 colors!

FREE ARTWORK LINK

Use this link for free 2012 business card artwork to download now. (zip folder, 2.9mb)

Artwork is enlarged 300 dpi high resolution in CMYK 4-color for at home or professional printing.

Unlike some free resources, you do not have to register or reveal your email address to enjoy another set of free business card calendar artwork to add to the back of your 2012 business card.

Questions or blog comments are welcome.

When your personal computer performance slows down and makes you miserable you may want to consider CCleaner and Defraggler to boost pc speed. A custom web design client recently asked us to replace a few photos on their website, then couldn’t see the new graphics later after the work was done.

The reply and pc speed tutorial and review of CCleaner and Defraggler from Piriform may help other website owners, so here’s the email to the client explaining what happened, why, and the solution when old web page graphics persist after replacement photos are uploaded:

Those new photographs are there as referenced. Your computer is displaying old versions stored on your computer. Here’s why, and the solution.

Your computer stores temporary text and graphic files or cache, of web pages you visit, and displays those on return visits. Some genius software geek at Microsoft decided saving a nanosecond a billion times over a lifetime was important without realizing a billion times is just one second.

What makes things worse with all those temporary files is over time your computer speed becomes sluggish.

Follow this tutorial to view missing replacement website graphics: For a fast solution press the browser top menu refresh button or the shortcut top row F5 key once. If still missing, or do this first, do a hard refresh. Hold the CTRL key and press the F5 key once. When I encounter a graphic that doesn’t update to the latest when doing changes I jump right to the hard refresh.

Computers come with built in software tools to clean up cached temporary files and other fragmented file storage that slows down computer speed and performance. I prefer third party methods rather than the default Windows tools, and use CCleaner and Defraggler free computer maintenance software from Piriform. Learn more or download those (not just trial software – actually free) at http://www.piriform.com/products.

Running those 2 programs every 3-6 months helps keep your computer up to speed.

Piriform offers other computer related informational or maintenance software including Recuva and Speccy, as well.

Part of having a WordPress platform to combine a blog format and custom cms web design is the flexibility to create content rich websites for a wide variety of business models.

When considering a suitable custom content management system for an online store, you may want to reference this list and 12 WordPress eCommerce plugin reviews.

Each is a summary of WordPress plugins suitable for running an online store except 1 which is designed to manage online auctions.

7 are free plugins and 5 are premium for sale by the developer.

User ratings are based on votes as of January 2011 on WordPress.org, and I have not yet tested or used any.

Plugins are listed in alphabetical order.

Dippsy User Rated: 3.5
Specialty: Digital Downloads
Author Description: An easy to use PayPal e-commerce solution with only downloadable goods in mind, hassle free installaton and many configurable settings.
Comments: Long list of features. Author is responsive to inquiries.

eShop User Rated: 4.5
Specialty: Products
Author Description: eShop is an accessible shopping cart plugin for WordPress, packed with various features.
Comments: Long list of features. Author is responsive to inquiries.

Image Store User Rated: 4.0
Specialty: Images
Author Description: Image Store(ImStore) is a image gallery and store plugin for WordPress with a slideshow and paypal integration.
Comments: Includes a feature for download after purchase. Author is responsive to inquiries.

PHPurchase User Rated: PAID (from $49)
Specialty: Products, Services, or Digital Downloads
Author Description: PHPurchase has a very rich set of features that lets you easily and powerfully manage your online store with WordPress.
Comments: Well documented online support. Multi-site and developer licenses available.

Shopp User Rated: PAID ($55 base and up)
Specialty: Products
Author Description: Shopp is an e-commerce plugin that adds a feature rich online store to your WordPress powered website or blog.
Comments: Necessary gateway and shipping options may add $50 or more to single (or multi developer) license.

ShopperPress User Rated: PAID ($79)
Specialty: Products, Services, or Digital Downloads
Author Description: This is the ideal solution for anyone starting their own online store selling their own products or services, affiliate products or even ebooks, music or file downloads!
Comments: Discounted from $199 to $79 for unlimited installations. Real Estate, Classifieds, others, too.

StorePress User Rated: PAID (from $50)
Specialty: Products
Author Description: StorePress is a premium WordPress theme, fully coded and packed with scripts that will allow you to transform your WordPress blog into a veritable e-commerce virtual store.
Comments: Single, mixed, or dev license plus offer other niche themes like auctions, classifieds, reviews.

WordPress Shopping Cart Plugin User Rated: PAID ($50 single, or dev $249)
Specialty: Products or Digital Downloads
Author Description: The WordPress Shopping Cart plugin gives you the ability to quickly and seamlessly integrate an online shop with a fully functional shopping cart interface into any WordPress website.
Comments: Excellent online support and documention, plus offer 12 other specialty e-commerce related plugins.

WordPress Simple Paypal Shopping Cart User Rated: 4.5
Specialty: Products
Author Description: Very easy to use Simple WordPress Paypal Shopping Cart Plugin. Great for selling products online in one click from your WordPress site.
Comments: Developer also has premium eStore plugin for digital products or eMember for membership sites.

WP Auctions User Rated: 3.0
Specialty: Auctions
Author Description: WP Auctions is a revolutionary plugin which allows you to host auctions on your blog or website and to sell anything.
Comments: Well documented. Free version is a sidebar widget only. Premium versions allow post/page auctions.

WP E-Commerce User Rated: 3.0
Specialty: Products, Services, or Digital Downloads
Author Description: WP e-Commerce is a free bolt-on shopping cart that lets customers buy your products, services and digital downloads online.
Comments: Excellent support documention, plus premium upgrades are available for downloadable, members, others.

wpStoreCart User Rated: 4.0
Specialty: Products or Digital Downloads
Author Description: Quickly and easily sell your physical and digital downloads using your new or existing WordPress website.
Comments: Well documented help files and forum, plus offer a $29 premium Pro version with bundled extended functions.

My advice is investigating each WordPress plugin that seems of interest. Most have links to demo stores or live websites that are using the plugin, so take the opportunity to do some comparison shopping before making a choice.

Do-it-yourself custom cms web design site owners need to understand the importance of optimizing their text content for search engines. This SEO or Search Engine Optimization tutorial explains free online tools for tweaking content such as testing in DupeFree Pro and SEO keyword density. Watch this video for details. (0:10:34 min./sec.)

Follow these links to download the free resources mentioned in the video:
DupeFree Pro for tweaking and testing keyword density
GridinSoft Notepad Lite customizable text editor review

Learning how to attract search engine traffic using content optimization is important for site owners who choose a cms content management system web design so they can control and manage their website. Optimized content using this tutorial can help.

UPDATE 29 Aug 2011 – Need 2012 business card artwork? Follow this link for Free 2012 Business Card Artwork that was just released.

Original Post: It’s that time of year again when I release free custom business card calendar artwork, so the 2011 business card calendar download is now available.

As always, you do not have to register or reveal an email address, so click the card graphic to the right or use this link for your free 2011 business card calendar download (zip folder, 1.3mb size). Artwork is in 300dpi JPG CMYK 4-color ready for print.

Just like last year the zip folder includes 3 versions with your choice of backgrounds in light granite, grey marble, or plain white. The free 2010 business card calendar for this year is still available for download, also.

Each card design is oversized at 3.625″ x 2.125″ for USA standard business card size to allow bleed for 1/16th trim on each side to 3.5 x 2.0 after printing. Like the artwork? Please take a moment to comment about the free 2011 business card artwork or tell a friend and send them a link to this page. Thanks.

Forget the old time carnival barker yelling “Step right up…” when your goal is drawing a crowd to your website. There are other methods to keep visitor interest once they land on your website by providing value that is instantly recognized. A method that I use and recommend is valuable expert tips and advice written as a report or ebook in pdf format that your visitors can download.

People go online shopping for information. They bounce from site to site comparing notes before they stop shopping and decide to buy. The home page is the most frequent landing page on typical sites, so have a free download graphic and link there to share your expertise. The report or ebook topic of interest will likely be related to what brought them to your website, so quite often the pdf will be downloaded.

Unless you need to build a mailing list, my advice is allowing people to download without registering or revealing an email address. I am blessed and busy, so all the reports and ebooks on my website are grab it and go.

What makes this philosophy of sharing interesting is people will trust you and your motivation more if they can commit without worrying about being on a junk mail list forever. Provide quality, and many will forward your pdf report or ebook to business owners, peers, family, or friends.

One copy sent to two people who each send it to two more is like the snowball rolling downhill. In no time you can develop brand recognition and momentum by giving away quality information that others try to sell or at least trade for an email address. Thousands of my pdf reports, ebooks, and tutorials have been downloaded directly from my site. Email feedback from happy visitors promising to tell a friend confirms the value of paying forward.

One of the most popular is the 50 page ebook for people interested in diy seo and cms web design. You may download yours now or read it online, and then please tell a friend.

Bonus Tip: Do not ZIP your pdf report, ebook, or tutorial for download. As a raw pdf visitors may view it online including search engines. Yes, Google can index and send you traffic based on the quality of your pdf download. Win-win.

UPDATE – 2011 Free Calendars Released: Visit this new blog post for free 2011 business card artwork.

Each year I release free custom business card calendar artwork in August, and the 2010 business card calendar download is now available. You do not need to register or reveal an email address, so click the image below or use this link for your free 2010 business card calendar download (zip folder, 1.1mb size). Artwork is in 300dpi JPG CMYK 4-color ready for print.

The zip folder includes 3 versions of the 2010 business card calendar artwork with your choice of backgrounds in light granite, grey marble, or plain white as illustrated above. Readers can still download the free 2009 business card calendar for this year, also.

A special thanks to the many readers who took the time to email me to express their appreciation for the free calendar downloads, the visitors who left blog comments, and the many blog and website owners who link here, also.

Today’s podcast episode of the Small Business Website Mailbag was released earlier and included a free download pdf tutorial for adding a do-it-yourself desktop blog pinging service. The motivation for the podcast episode entitled DIY Desktop Blog and Ping is recent trends with online pinging services, and the need for an alternative method of announcing new blog posts.

In addition, the audio program explains the basics of using blog and ping to easily contact blog tracking services of new blog posts. You may view the DIY Blog and Ping PDF Tutorial online here, or right click to save your copy now. You may want to listen to the podcast episode, and then read along with the tutorial as I follow the step by step process of downloading free software, custom program the software to load your blog info, program a list of ping services, and finally set up an instant one click ping service on your desktop.