Analyzing Competitor Websites

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Show Notes
Today’s podcast Episode 003 entitled Analyzing Competitor Websites teaches small business website owners how to compare the design of their website to top competitors. Whether your site is established or you are just starting out, knowing the search engine optimization techniques of your direct competition is worthwhile. Here’s today’s outline:

  • Key factors for top search engine results
    1. Keywords in the Page Title
    2. The META Description
    3. Keywords in the H Tags
    4. Keywords in Text Links
    5. High Quality, Original Content
    6. The Size of Your Website
    7. The Age of Your WWW Domain
  • Making a list of your search keywords and key phrases
  • Doing a search in Google and Yahoo
  • Details for analyzing competitor websites
  • Website quick tip of the day

0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic – Analyzing Competitor Websites
0:11:58 Tip of the Day – Revealing the #1 Website SEO Factor
0:13:40 Podcast Outro Theme Music and Credits
0:14:12 End of Small Business Website Mailbag Podcast 003

Referenced links:
Google search
Yahoo search

This strategy goes beyond search engine optimization. If one of your goals is top listings in search results, there’s no better way to discover what works than to search for key phrases and then analyze each site design of the top listings. Do not copy content or code verbatim from any website. You may face the risk of legal action, so learn from others but be very careful to keep your design completely original.

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About Jim Degerstrom
Jim Degerstrom photo Web design full-time since 2004 and giving freely helps me learn what customers need.
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