Saturday, June 28, 2008
Web Design Client Interview
Listen Now | Download MP3
Show Notes
This podcast episode 028 entitled Web Design Client Interview introduces an interview with a new customer and small business owner with a discussion of their CMS, or Content Management System, web design project. Here is the outline for today's program and interview:
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Web Design Client Interview
0:06:41 Tip of the Day - Benefits of a CMS Web Design
0:09:41 Podcast Outro Theme Music and Credits
0:10:11 End of Small Business Website Mailbag Podcast 028
Referenced links:
Vacation Home Rental Website of Darin Vader at SunShinyFlorida.com
CMS web design overview and introduction to CMS benefits.
This episode provides insight into the expectations of a client for a new CMS web design project, and the process from initial contact to website launch. Listeners will learn about working closely with their web design team, and advanced strategy for seo, search engine optimization. Information about training and tutorials explains how a content management system allows small business website owners to add, edit, or delete content without learning html programming code.
TAGS: interview podcast cms content management system search engine optimization seo web design
Show Notes
This podcast episode 028 entitled Web Design Client Interview introduces an interview with a new customer and small business owner with a discussion of their CMS, or Content Management System, web design project. Here is the outline for today's program and interview:
- Introduction of Client for CMS Web Design
- Opening Comments and Web Design Project Overview
- Client Preconceptions About Web Design and SEO
- Web Design Project Development and Progress
- Closing Remarks and Web Design Project Launch
- Website Quick Tip of the Day
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Web Design Client Interview
0:06:41 Tip of the Day - Benefits of a CMS Web Design
0:09:41 Podcast Outro Theme Music and Credits
0:10:11 End of Small Business Website Mailbag Podcast 028
Referenced links:
Vacation Home Rental Website of Darin Vader at SunShinyFlorida.com
CMS web design overview and introduction to CMS benefits.
This episode provides insight into the expectations of a client for a new CMS web design project, and the process from initial contact to website launch. Listeners will learn about working closely with their web design team, and advanced strategy for seo, search engine optimization. Information about training and tutorials explains how a content management system allows small business website owners to add, edit, or delete content without learning html programming code.
TAGS: interview podcast cms content management system search engine optimization seo web design
Labels: advice, cms, design, podcast, seo, websites
Saturday, June 21, 2008
Web Design SEO Audio Ebook
Listen Now | Download MP3
Show Notes
The topic for this podcast episode Web Design SEO Audio Ebook is a short course on search engine optimization, or seo, for small business web design, and the show script of this audio ebook is being documented as a PDF for download, also. This tutorial may be used by any website owner, or customers who ordered a web design using my CMS, Content Management System, to learn SEO without further assistance. Here's the outline for today's program and the list of referenced links:
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Web Design SEO Audio Ebook
0:19:33 Tip of the Day - Ongoing Web Design and Optimization
0:22:00 Podcast Outro Theme Music and Credits
0:22:30 End of Small Business Website Mailbag Podcast 027
Referenced links:
Episode 27 SEO EBook MP3 for this podcast audio ebook download.
Episode 27 SEO EBook PDF download of this podcast transcript. (zip, 444Kb, 12 pages)
DupeFree Pro software download page for analysis of keyword density
This episode documents strategy for do-it-yourself search engine optimization of keywords for a small business web design. SEO consultants charge $1000's in recurring fees for this same information. With diligence and patience, small business owners can reap the benefits by learning these basics for optimizing their website. Your only investment is your time. Listen now, or download this episode and the PDF ebook transcript to keep. Unlike the audio podcast episode limited to sound, this ebook contains illustrations.
TAGS: advice podcast keywords small business advice search engine optimization seo web design
Show Notes
The topic for this podcast episode Web Design SEO Audio Ebook is a short course on search engine optimization, or seo, for small business web design, and the show script of this audio ebook is being documented as a PDF for download, also. This tutorial may be used by any website owner, or customers who ordered a web design using my CMS, Content Management System, to learn SEO without further assistance. Here's the outline for today's program and the list of referenced links:
- Key SEO Factors in Web Design
- Web Design and Keyword Research
- Keyword Density and Analysis
- Free SEO Analysis Software
- Web Design and Implementing SEO
- Website Quick Tip of the Day
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Web Design SEO Audio Ebook
0:19:33 Tip of the Day - Ongoing Web Design and Optimization
0:22:00 Podcast Outro Theme Music and Credits
0:22:30 End of Small Business Website Mailbag Podcast 027
Referenced links:
Episode 27 SEO EBook MP3 for this podcast audio ebook download.
Episode 27 SEO EBook PDF download of this podcast transcript. (zip, 444Kb, 12 pages)
DupeFree Pro software download page for analysis of keyword density
This episode documents strategy for do-it-yourself search engine optimization of keywords for a small business web design. SEO consultants charge $1000's in recurring fees for this same information. With diligence and patience, small business owners can reap the benefits by learning these basics for optimizing their website. Your only investment is your time. Listen now, or download this episode and the PDF ebook transcript to keep. Unlike the audio podcast episode limited to sound, this ebook contains illustrations.
TAGS: advice podcast keywords small business advice search engine optimization seo web design
Labels: advice, design, podcast, seo, websites
Saturday, May 10, 2008
Google Webmaster Tools Review
Listen Now | Download MP3
Show Notes
Today's podcast Episode 021 entitled Google Webmaster Tools Review takes a tour and explains the advantages of free resources for small business website owners. Diagnosis and analysis of your website stats, linking, sitemap, and tools provides great insight into search engine optimization. Here's the outline for this podcast show:
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Google Webmaster Tools Review
0:10:20 Tip of the Day - Resource for Improving Google Results
0:12:06 Podcast Outro Theme Music and Credits
0:12:36 End of Small Business Website Mailbag Podcast 021
Referenced links:
Google Webmasters Central introduction to Webmaster Tools
Webmaster Tools Online Tour step by step overview
Reasons for Reporting Paid Links advice from Google Support
Natural linking from related websites provide the best quality backlinks to improve the importance of your website. Our tip of the day and bonus tool offers small business site owners advice for reporting sites involved in the deceptive practice of buying or selling links. Today's tip explains how this can affect and improve meaningful Google search results.
TAGS: advice webmaster tools podcast search engine optimization small business advice web design
Show Notes
Today's podcast Episode 021 entitled Google Webmaster Tools Review takes a tour and explains the advantages of free resources for small business website owners. Diagnosis and analysis of your website stats, linking, sitemap, and tools provides great insight into search engine optimization. Here's the outline for this podcast show:
- Introduction to Google Webmaster Tools
- Online Tour of Webmaster Tools
- Diagnostics, Statistics, Links, Sitemaps, and Tools
- Key Advantages for Small Business Websites
- Analyzing Small Business Website Defects
- Website Quick Tip of the Day
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Google Webmaster Tools Review
0:10:20 Tip of the Day - Resource for Improving Google Results
0:12:06 Podcast Outro Theme Music and Credits
0:12:36 End of Small Business Website Mailbag Podcast 021
Referenced links:
Google Webmasters Central introduction to Webmaster Tools
Webmaster Tools Online Tour step by step overview
Reasons for Reporting Paid Links advice from Google Support
Natural linking from related websites provide the best quality backlinks to improve the importance of your website. Our tip of the day and bonus tool offers small business site owners advice for reporting sites involved in the deceptive practice of buying or selling links. Today's tip explains how this can affect and improve meaningful Google search results.
TAGS: advice webmaster tools podcast search engine optimization small business advice web design
Labels: advice, design, podcast, reviews, seo, websites
Saturday, April 5, 2008
Website Contact Information
Listen Now | Download MP3
Show Notes
Today's podcast Episode 016 entitled Website Contact Information presents a web design subject not covered previously and offers advice for enhancing the reputation of a small business website. Here's the outline for this podcast show:
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Website Contact Information
0:08:39 Tip of the Day - Business Cards and Bonus Sales
0:10:36 Podcast Outro Theme Music and Credits
0:11:06 End of Small Business Website Mailbag Podcast 016
Referenced links:
JPG of business card ad for helping online stores make bonus sales
Mainstream Memorabilia online store to compare site graphics to the card ad
Today's show provides evidence that decisions about contact information can enhance the success of a small business website, and help establish a reputation with visitors and search engines as a trusted site. It's the little things that help improve a positive first impression and maximize the value of search engine optimization.
The tip of the day includes a testimonial by the owner of Mainstream Memorabilia, and how she confirmed the value of her business card ad for attracting bonus sales.
TAGS: advice contact info credibility podcast small business advice search engine optimization website design
Show Notes
Today's podcast Episode 016 entitled Website Contact Information presents a web design subject not covered previously and offers advice for enhancing the reputation of a small business website. Here's the outline for this podcast show:
- Small Business Website Contact Info Introduction
- Formats for Your Website Contact Information
- Establishing Credibility as a Trusted Website
- Case Study and Review of an Online Store
- Maximizing Your Reputation as a Trusted Site
- Website Quick Tip of the Day
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Website Contact Information
0:08:39 Tip of the Day - Business Cards and Bonus Sales
0:10:36 Podcast Outro Theme Music and Credits
0:11:06 End of Small Business Website Mailbag Podcast 016
Referenced links:
JPG of business card ad for helping online stores make bonus sales
Mainstream Memorabilia online store to compare site graphics to the card ad
Today's show provides evidence that decisions about contact information can enhance the success of a small business website, and help establish a reputation with visitors and search engines as a trusted site. It's the little things that help improve a positive first impression and maximize the value of search engine optimization.
The tip of the day includes a testimonial by the owner of Mainstream Memorabilia, and how she confirmed the value of her business card ad for attracting bonus sales.
TAGS: advice contact info credibility podcast small business advice search engine optimization website design
Labels: advice, design, podcast, seo, websites
Saturday, March 22, 2008
Web Design and Accessibility
Listen Now | Download MP3
Show Notes
Today's podcast Episode 014 entitled Web Design and Accessibility provides small business owners important information about making websites accessible to the widest possible audience, especially those persons with disabilities. Here's the outline for this podcast show:
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Web Design and Accessibility
0:12:58 Tip of the Day - SEO Value of Accessible Web Design
0:13:52 Podcast Outro Theme Music and Credits
0:14:22 End of Small Business Website Mailbag Podcast 014
Referenced links:
Web Content Accessibility Guidelines 1.0 provide WAI standards for accessible web design
HiSoftware online accessibility testing allows verifying accessible web design
Test accessibility of this podcast here to confirm it Passed Automated Verification
Special Notes:
To assist listeners, the following list is included here to save you any inconvenience taking notes:
15 Key Elements for Accessible Web Design
Some of the elements may be unfamiliar or seem too technical, so you may want to review the above list with your web developer. Having pages render compatible to devices for disabled persons is not difficult, and may bring you revenue opportunities servicing this niche of potential customers by providing an accessible small business web design.
TAGS: advice accessibility podcast small business advice search engine optimization wai website design
Show Notes
Today's podcast Episode 014 entitled Web Design and Accessibility provides small business owners important information about making websites accessible to the widest possible audience, especially those persons with disabilities. Here's the outline for this podcast show:
- Definition of Website Accessibility
- Importance of Web Design and Accessibility
- Key Elements for Accessible Web Design
- Case Study of Screen Readers for the Blind
- Accessibility Testing of Small Business Websites
- Website quick tip of the day
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Web Design and Accessibility
0:12:58 Tip of the Day - SEO Value of Accessible Web Design
0:13:52 Podcast Outro Theme Music and Credits
0:14:22 End of Small Business Website Mailbag Podcast 014
Referenced links:
Web Content Accessibility Guidelines 1.0 provide WAI standards for accessible web design
HiSoftware online accessibility testing allows verifying accessible web design
Test accessibility of this podcast here to confirm it Passed Automated Verification
Special Notes:
To assist listeners, the following list is included here to save you any inconvenience taking notes:
15 Key Elements for Accessible Web Design
- Use Proper DocType Statement in Code
- Use a Language Identifier Code
- Use Descriptive Page Title Tags
- Use Text Links vs Javascript
- Use Title Tags to Clearly Define Links
- Use Descriptive Alt Tags for Each Graphic
- Use Relative Font Sizes in Ems or Percentage, not Fixed Pixels
- Use H Series Tags for Headings and Subheadings
- Use Label Tags in Form Elements of Online Forms
- Use Summary Tags to Describe Data in Tables
- Use Table Header Tags to Define Table Layout
- Use a Search Box Function on Every Page (large sites anyway)
- Use Separate Presentation and Content with CSS Style Sheets
- Don't Use Links that Launch Browsers in a New Window
- Avoid Spacer Shims or Invisible Graphics for Layout
Some of the elements may be unfamiliar or seem too technical, so you may want to review the above list with your web developer. Having pages render compatible to devices for disabled persons is not difficult, and may bring you revenue opportunities servicing this niche of potential customers by providing an accessible small business web design.
TAGS: advice accessibility podcast small business advice search engine optimization wai website design
Labels: advice, design, podcast, seo, websites
Saturday, March 15, 2008
Optimize Your Website Keywords
Listen Now | Download MP3
Show Notes
Today's podcast Episode 013 entitled Optimize Your Website Keywords is for small business website owners interested in percentage of keywords for search engine optimization. Topics provide advice for SEO research, implementation, a case study, and free software to help automate the process. Here's the outline for this podcast show:
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Optimize Your Website Keywords
0:10:30 Tip of the Day - Using a Tilde Search for Synomnyms
0:11:46 Podcast Outro Theme Music and Credits
0:12:16 End of Small Business Website Mailbag Podcast 013
Referenced links:
Keyword Discovery search online tool for ranking popularity of key words and phrases
DupeFree Pro software download page for testing and edit of keyword density
During this podcast the example ranking of top search results for "web design" and "website design" listed below is referenced and included here to save listeners the trouble of taking notes. The list displays ranking from 1 to 20 of the top 20 search phrases, the actual phrase, and the popularity of that phrase as a percentage compared to the other 19.
Rank/Keywords/Percentage
01 web design (46.4%)
02 website design (11.4%)
03 design a web page (8.6%)
04 web site design (7.6%)
05 web page design (5.8%)
06 free web design (5.4%)
07 design site web (3.4%)
08 computing web design (2.6%)
09 web design software (2.1%)
10 web design tools (1.8%)
11 free web page design (1.3%)
12 free website design (0.9%)
13 website design software (0.5%)
14 website layout design (0.4%)
15 ecommerce website design (0.4%)
16 how to design a website (0.3%)
17 design website (0.3%)
18 best website design (0.3%)
19 design your own website (0.3%)
20 design a website (0.3%)
The bottom line to enhancing your site for search engine optimization is keeping relevant key words in your content that relate to your business without repeating key phrases too often. Your content should be designed for readers first, and then natural linking from search engines and other websites should follow.
TAGS: advice podcast keywords small business advice search engine optimization website design
Show Notes
Today's podcast Episode 013 entitled Optimize Your Website Keywords is for small business website owners interested in percentage of keywords for search engine optimization. Topics provide advice for SEO research, implementation, a case study, and free software to help automate the process. Here's the outline for this podcast show:
- Understanding keywords and key phrases
- Researching keywords for your small business website
- Case study comparing web design to website design
- Advice on optimum keyword density for web pages
- Automated software to test and edit keyword density
- Website quick tip of the day
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Optimize Your Website Keywords
0:10:30 Tip of the Day - Using a Tilde Search for Synomnyms
0:11:46 Podcast Outro Theme Music and Credits
0:12:16 End of Small Business Website Mailbag Podcast 013
Referenced links:
Keyword Discovery search online tool for ranking popularity of key words and phrases
DupeFree Pro software download page for testing and edit of keyword density
During this podcast the example ranking of top search results for "web design" and "website design" listed below is referenced and included here to save listeners the trouble of taking notes. The list displays ranking from 1 to 20 of the top 20 search phrases, the actual phrase, and the popularity of that phrase as a percentage compared to the other 19.
Rank/Keywords/Percentage
01 web design (46.4%)
02 website design (11.4%)
03 design a web page (8.6%)
04 web site design (7.6%)
05 web page design (5.8%)
06 free web design (5.4%)
07 design site web (3.4%)
08 computing web design (2.6%)
09 web design software (2.1%)
10 web design tools (1.8%)
11 free web page design (1.3%)
12 free website design (0.9%)
13 website design software (0.5%)
14 website layout design (0.4%)
15 ecommerce website design (0.4%)
16 how to design a website (0.3%)
17 design website (0.3%)
18 best website design (0.3%)
19 design your own website (0.3%)
20 design a website (0.3%)
The bottom line to enhancing your site for search engine optimization is keeping relevant key words in your content that relate to your business without repeating key phrases too often. Your content should be designed for readers first, and then natural linking from search engines and other websites should follow.
TAGS: advice podcast keywords small business advice search engine optimization website design
Labels: advice, podcast, seo, websites
Saturday, March 1, 2008
Lesson on Blog Tags and Labels
Listen Now | Download MP3
Show Notes
Today's podcast Episode 011 entitled Lesson on Blog Tags and Labels was selected as a result of an inquiry from one of my small business clients. Learn the value of using tags and labels effectively to maximize the seo and promotional value of your blog to visitors and search engines. Here's the outline for this podcast show:
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Lesson on Blog Tags and Labels
0:09:30 Tip of the Day - Comparison of Pinging Services
0:11:40 Podcast Outro Theme Music and Credits
0:12:10 End of Small Business Website Mailbag Podcast 011
Referenced links:
Technorati provides an authority source for tracking blogs
List of blog and podcast ping services from a recent post on my blog
Small business websites with integrated blogs have an advantage over their competition. Consider the fact that 70% of solo small business owners do not have a website, and only 5% with sites have a blog. By applying the principles of proper blog tags and labels in your posts, you can enhance the potential for online success.
TAGS: advice blog blog tags blog labels podcast search engine optimization small business
Show Notes
Today's podcast Episode 011 entitled Lesson on Blog Tags and Labels was selected as a result of an inquiry from one of my small business clients. Learn the value of using tags and labels effectively to maximize the seo and promotional value of your blog to visitors and search engines. Here's the outline for this podcast show:
- Poor tags or labels and search engine optimization
- Comparing small business blog tags and labels
- More about effective blog tags for drawing traffic
- Organizing blog labels that assist your readers
- Summary of advice for blog tags and labels
- Website quick tip of the day
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Lesson on Blog Tags and Labels
0:09:30 Tip of the Day - Comparison of Pinging Services
0:11:40 Podcast Outro Theme Music and Credits
0:12:10 End of Small Business Website Mailbag Podcast 011
Referenced links:
Technorati provides an authority source for tracking blogs
List of blog and podcast ping services from a recent post on my blog
Small business websites with integrated blogs have an advantage over their competition. Consider the fact that 70% of solo small business owners do not have a website, and only 5% with sites have a blog. By applying the principles of proper blog tags and labels in your posts, you can enhance the potential for online success.
TAGS: advice blog blog tags blog labels podcast search engine optimization small business
Labels: advice, blog, podcast, promotion, seo, websites
Saturday, February 16, 2008
Tracking Website Statistics
Listen Now | Download MP3
Show Notes
Today's podcast Episode 009 entitled Tracking Website Statistics presents advice for adding statistic tracking to your small business website. Knowing where visitors came from, which pages they visited, and how long they stayed may help owners plan changes to update their website. Stats from search engines and search phrases used to find you are an added benefit, and may help your search engine optimization efforts, too. Here's the outline for this podcast episode:
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Tracking Website Statistics
0:13:50 Tip of the Day - Advice Comparing Hits and Page Views
0:15:47 Podcast Outro Theme Music and Credits
0:16:17 End of Small Business Website Mailbag Podcast 009
Referenced links:
Website statistic tracking service from StatCounter.com
Download this PDF tutorial and visual illustrated guide to StatCounter (zip: 665kb)
The detailed PDF report takes you step by step on setting up and installing code on your website to begin tracking statistics about your small business website visitors. If you have any questions about setting up or using free stat tracking services from StatCounter, feel free to contact me.
TAGS: advice blog search engine optimization podcast website statistics small business website design
Show Notes
Today's podcast Episode 009 entitled Tracking Website Statistics presents advice for adding statistic tracking to your small business website. Knowing where visitors came from, which pages they visited, and how long they stayed may help owners plan changes to update their website. Stats from search engines and search phrases used to find you are an added benefit, and may help your search engine optimization efforts, too. Here's the outline for this podcast episode:
- Overview of tracking website statistics
- Free tracking service from StatCounter
- How to register and install tracking code
- Daily review of your website statistics
- Adjusting website content based on tracking data
- Website quick tip of the day
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Tracking Website Statistics
0:13:50 Tip of the Day - Advice Comparing Hits and Page Views
0:15:47 Podcast Outro Theme Music and Credits
0:16:17 End of Small Business Website Mailbag Podcast 009
Referenced links:
Website statistic tracking service from StatCounter.com
Download this PDF tutorial and visual illustrated guide to StatCounter (zip: 665kb)
The detailed PDF report takes you step by step on setting up and installing code on your website to begin tracking statistics about your small business website visitors. If you have any questions about setting up or using free stat tracking services from StatCounter, feel free to contact me.
TAGS: advice blog search engine optimization podcast website statistics small business website design
Labels: advice, podcast, seo, websites
Saturday, February 9, 2008
Add an Integrated Website Blog
Listen Now | Download MP3
Show Notes
Today's podcast Episode 008 entitled Add an Integrated Website Blog presents the advantages of adding an integrated blog to your small business website. The aging period required for new sites to get attention from the major search engines may be shortened if you have a blog.
Listen to learn about case studies of new small business website blog integration, and the positive results others have experienced from this advice. The blog of a recent custom small business website launch that I designed made Google page one in 1 week. Here's the outline for this podcast episode:
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Add an Integrated Website Blog
0:11:16 Tip of the Day - Broadcast Resource to Promote Your Blog
0:12:24 Podcast Outro Theme Music and Credits
0:12:54 End of Small Business Website Mailbag Podcast 008
Referenced links:
A fun search engine optimization article entitled "Google Crawlers and Stray Cats"
Blog your way to fresh content free SEO PDF report about blogging
Blog promotion broadcast service at www.Pingoat.com for one-click promotion
Starting a blog should not be taken lightly. As presented in today's program, the owners of 75% of all new blogs quickly abandon their project within 90 days. This podcast episode explains the benefits of keeping up a blog, and includes some incredible search engine traffic results that should not be missed.
TAGS: advice blog search engine optimization podcast case study small business promotion website design
Show Notes
Today's podcast Episode 008 entitled Add an Integrated Website Blog presents the advantages of adding an integrated blog to your small business website. The aging period required for new sites to get attention from the major search engines may be shortened if you have a blog.
Listen to learn about case studies of new small business website blog integration, and the positive results others have experienced from this advice. The blog of a recent custom small business website launch that I designed made Google page one in 1 week. Here's the outline for this podcast episode:
- Website blogs and the value of fresh content
- Case studies of clients who followed my advice
- Why I recommend an integrated website blog
- Why small business blogs help conquer the competition
- Website quick tip of the day
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Add an Integrated Website Blog
0:11:16 Tip of the Day - Broadcast Resource to Promote Your Blog
0:12:24 Podcast Outro Theme Music and Credits
0:12:54 End of Small Business Website Mailbag Podcast 008
Referenced links:
A fun search engine optimization article entitled "Google Crawlers and Stray Cats"
Blog your way to fresh content free SEO PDF report about blogging
Blog promotion broadcast service at www.Pingoat.com for one-click promotion
Starting a blog should not be taken lightly. As presented in today's program, the owners of 75% of all new blogs quickly abandon their project within 90 days. This podcast episode explains the benefits of keeping up a blog, and includes some incredible search engine traffic results that should not be missed.
TAGS: advice blog search engine optimization podcast case study small business promotion website design
Labels: advice, blog, design, podcast, promotion, seo, websites
Saturday, January 5, 2008
Analyzing Competitor Websites
Listen Now | Download MP3
Show Notes
Today's podcast Episode 003 entitled Analyzing Competitor Websites teaches small business website owners how to compare the design of their website to top competitors. Whether your site is established or you are just starting out, knowing the search engine optimization techniques of your direct competition is worthwhile. Here's today's outline:
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Analyzing Competitor Websites
0:11:58 Tip of the Day - Revealing the #1 Website SEO Factor
0:13:40 Podcast Outro Theme Music and Credits
0:14:12 End of Small Business Website Mailbag Podcast 003
Referenced links:
Google search
Yahoo search
This strategy goes beyond search engine optimization. If one of your goals is top listings in search results, there's no better way to discover what works than to search for key phrases and then analyze each site design of the top listings. Do not copy content or code verbatim from any website. You may face the risk of legal action, so learn from others but be very careful to keep your design completely original.
TAGS: advice blog design news podcast promotion reviews seo websites
Show Notes
Today's podcast Episode 003 entitled Analyzing Competitor Websites teaches small business website owners how to compare the design of their website to top competitors. Whether your site is established or you are just starting out, knowing the search engine optimization techniques of your direct competition is worthwhile. Here's today's outline:
- Key factors for top search engine results
- Keywords in the Page Title
- The META Description
- Keywords in the H Tags
- Keywords in Text Links
- High Quality, Original Content
- The Size of Your Website
- The Age of Your WWW Domain
- Making a list of your search keywords and key phrases
- Doing a search in Google and Yahoo
- Details for analyzing competitor websites
- Website quick tip of the day
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Analyzing Competitor Websites
0:11:58 Tip of the Day - Revealing the #1 Website SEO Factor
0:13:40 Podcast Outro Theme Music and Credits
0:14:12 End of Small Business Website Mailbag Podcast 003
Referenced links:
Google search
Yahoo search
This strategy goes beyond search engine optimization. If one of your goals is top listings in search results, there's no better way to discover what works than to search for key phrases and then analyze each site design of the top listings. Do not copy content or code verbatim from any website. You may face the risk of legal action, so learn from others but be very careful to keep your design completely original.
TAGS: advice blog design news podcast promotion reviews seo websites
Labels: advice, design, podcast, seo, websites
Saturday, December 29, 2007
Website Basics Getting Online
Listen Now | Download MP3
Show Notes
Today's podcast Episode 002 entitled Website Basics Getting Online explains the beginner's guide to the basics required to get their small business website online. From experience in custom website design, it's surprising how many owners do not understand domains, hosting, and best practices for websites, blogs, or podcasts including SEO, Search Engine Optimization. Here's today's outline:
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Website Basics Getting Online
0:11:09 Tip of the Day - Website Expectations
0:12:15 Podcast Outro Theme Music and Credits
0:12:48 End of Small Business Website Mailbag Podcast 002
Referenced links in this podcast:
www.GoDaddy.com for domain registration and hosting
Website design pricing from my site for cost estimates
Once the basics are covered, future shows will focus on more advanced advice about small business websites. Please be patient as content is geared towards newcomers who are getting a new website online for the first time. Mistakes made in the early stages of having a custom website can result in disappointment or unnecessary cost, and saving clients money is a priority.
TAGS: advice blog design domains hosting podcast seo small business websites website design
Show Notes
Today's podcast Episode 002 entitled Website Basics Getting Online explains the beginner's guide to the basics required to get their small business website online. From experience in custom website design, it's surprising how many owners do not understand domains, hosting, and best practices for websites, blogs, or podcasts including SEO, Search Engine Optimization. Here's today's outline:
- Introduction to basics needed for a website
- Explanation of www domain registration and cost
- Monthly hosting advice and estimated costs
- Basics of small business custom website design
- Website quick tip of the day
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Website Basics Getting Online
0:11:09 Tip of the Day - Website Expectations
0:12:15 Podcast Outro Theme Music and Credits
0:12:48 End of Small Business Website Mailbag Podcast 002
Referenced links in this podcast:
www.GoDaddy.com for domain registration and hosting
Website design pricing from my site for cost estimates
Once the basics are covered, future shows will focus on more advanced advice about small business websites. Please be patient as content is geared towards newcomers who are getting a new website online for the first time. Mistakes made in the early stages of having a custom website can result in disappointment or unnecessary cost, and saving clients money is a priority.
TAGS: advice blog design domains hosting podcast seo small business websites website design
Labels: advice, blog, design, domains, hosting, podcast, seo, websites
Saturday, December 22, 2007
Small Business Podcast Intro
Listen Now | Download MP3
Welcome to the launch of the Small Business Website Mailbag podcast, a new feature for readers who prefer listening to small business advice rather than reading it. Each show features the same theme song used in my custom video productions on YouTube for a consistent and familiar market identity. The word "mailbag" chosen in the title simply means that advice is based on feedback from customers and listeners to this podcast.
Show Notes
Today's podcast Episode 001 entitled Small Business Podcast Intro announces the launch of this new multimedia feature of the Small Business Resource Center website. The main theme in each show will be advice for small business website owners with what it takes to get online, manage, plus promote a website, blog, or podcast. Here's today's outline:
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Small Business Podcast Introduction
0:09:38 Tip of the Day - Writing for Blogs versus Websites
0:11:01 Podcast Outro Theme Music and Credits
0:11:32 End of Small Business Website Mailbag Podcast 001
Future shows will each focus on websites for small business and may include topics about blogging, podcasting, seo, plus news and reviews, and of course help learning about websites. Stay tuned to hear more expert advice already proven to educate as well as save time and money.
TAGS: advice blog design news podcast promotion reviews seo websites
Welcome to the launch of the Small Business Website Mailbag podcast, a new feature for readers who prefer listening to small business advice rather than reading it. Each show features the same theme song used in my custom video productions on YouTube for a consistent and familiar market identity. The word "mailbag" chosen in the title simply means that advice is based on feedback from customers and listeners to this podcast.
Show Notes
Today's podcast Episode 001 entitled Small Business Podcast Intro announces the launch of this new multimedia feature of the Small Business Resource Center website. The main theme in each show will be advice for small business website owners with what it takes to get online, manage, plus promote a website, blog, or podcast. Here's today's outline:
- My reason for starting this show
- The podcast content and outline
- Options for listener interaction
- My qualifications for offering advice
- Website quick tip of the day
0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic - Small Business Podcast Introduction
0:09:38 Tip of the Day - Writing for Blogs versus Websites
0:11:01 Podcast Outro Theme Music and Credits
0:11:32 End of Small Business Website Mailbag Podcast 001
Future shows will each focus on websites for small business and may include topics about blogging, podcasting, seo, plus news and reviews, and of course help learning about websites. Stay tuned to hear more expert advice already proven to educate as well as save time and money.
TAGS: advice blog design news podcast promotion reviews seo websites
Labels: advice, blog, design, news, podcast, promotion, reviews, seo, websites
Jim Degerstrom
