Posts Tagged ‘news’

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Show Notes
Podcast episode 053 entitled Web Design Podcast Anniversary is a review of the first year of web design audio programs of the Small Business Website Mailbag. The first episode is reviewed to compare goals and accomplishments during 52 podcasts each Saturday for one year. We’ll look ahead at future plans for 2009, plus announce details of a $500 contest. Here’s the outline for today’s program:

• One Year and 52 Saturday Podcast Episodes
• Review of First Web Design Advice Podcast
• First 10 Episodes and Essence of New Web Design
• Podcast Anniversary Feedback Contest and Prize
• Future Plans for this Web Design Advice Podcast
• Website Quick Tip of the Day: Tips Before Starting a Podcast

0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic – Web Design Podcast Anniversary
0:09:04 Tip of the Day – Tips Before Starting a Podcast
0:10:52 Podcast Outro Theme Music and Credits
0:11:22 End of Small Business Website Mailbag Podcast 053

Referenced links
First audio web design advice podcast episode and introduction

The $500 contest announcement in this episode provides details for listeners who provide feedback on their favorite Small Business Website Mailbag podcast show. Contestants identify 1 of the 52 episodes in an email with an explanation in 25 words or less why a particular show was their favorite. The winner will be selected based solely on my judgment and announced on January 3rd, 2009. The $500 design credit may be used in 2009 towards any and all web design related services that I provide including custom web design, blogger design, video production, or even custom graphics.

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Show Notes
Today’s podcast Episode 024 entitled Custom CMS Web Design Demo introduces a new feature in development and an invitation to view work in progress. A content management system, cms, is an effective way for small business owners to manage content on their site. Unlike most cms websites, this new version is streamlined, easy to use, and my design is xhtml with css and zero code errors. Here’s the outline for this podcast show:

• Introduction to CMS Basics for Small Business Owners
• Research on Content Management System Solutions
• Online Demo Project Visit, Current Progress, and Goals
• Audio Tour to Guide Visitors Viewing the Development Site
• New Custom CMS Web Design with Perfect XHTML and CSS Code
• Quick Tip of the Day

0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic – Custom CMS Web Design Demo
0:10:15 Tip of the Day – Climbing the CMS Website Learning Curve
0:11:48 Podcast Outro Theme Music and Credits
0:12:18 End of Small Business Website Mailbag Podcast 024

Referenced links:
Introduction to CMS Custom Website is a glimpse of cms design work in progress

The CMS demo pages are in development, and the robots text file is temporarily blocking search engine indexing until it is ready for formal release. For now, small business owners interested in an easy to use content management solution to add, edit, or delete content from their website are invited to review the project and inquire about a discount from published pricing.

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Show Notes
Today’s podcast Episode 015 entitled Websites and Market Branding presents small business owners practical advice for creating a consistent corporate image in print and online. The purpose of branding is to create a familiar identity that becomes linked indelibly to your small business through repetition. Here’s the outline for this podcast show:

• Intitial foundation for market branding
• Extending market brand to all media
• Market brand and small business websites
• Market branding and corporate image
• Actions that further define corporate image
• Website quick tip of the day

0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic – Websites and Market Branding
0:08:42 Tip of the Day – Your Company Name or Slogan in Your Logo
0:09:33 Podcast Outro Theme Music and Credits
0:10:03 End of Small Business Website Mailbag Podcast 015

Referenced links:
Protecting Your Corporate Image and Market Identity article I wrote with advice and tips about logo artwork

Today’s show goes beyond websites and promotional material in print. Another key to a consistent market brand and corporate identity is how you execute the operation of your business. This podcast explains how your way of treating customers and doing business becomes part of that corporate image.

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Show Notes
Today’s podcast Episode 003 entitled Analyzing Competitor Websites teaches small business website owners how to compare the design of their website to top competitors. Whether your site is established or you are just starting out, knowing the search engine optimization techniques of your direct competition is worthwhile. Here’s today’s outline:

• Key factors for top search engine results
  1. Keywords in the Page Title
  2. The META Description
  3. Keywords in the H Tags
  4. Keywords in Text Links
  5. High Quality, Original Content
  6. The Size of Your Website
  7. The Age of Your WWW Domain
• Making a list of your search keywords and key phrases
• Doing a search in Google and Yahoo
• Details for analyzing competitor websites
• Website quick tip of the day

0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic – Analyzing Competitor Websites
0:11:58 Tip of the Day – Revealing the #1 Website SEO Factor
0:13:40 Podcast Outro Theme Music and Credits
0:14:12 End of Small Business Website Mailbag Podcast 003

Referenced links:
Google search
Yahoo search

This strategy goes beyond search engine optimization. If one of your goals is top listings in search results, there’s no better way to discover what works than to search for key phrases and then analyze each site design of the top listings. Do not copy content or code verbatim from any website. You may face the risk of legal action, so learn from others but be very careful to keep your design completely original.

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Welcome to the launch of the Small Business Website Mailbag podcast, a new feature for readers who prefer listening to small business advice rather than reading it. Each show features the same theme song used in my custom video productions on YouTube for a consistent and familiar market identity. The word “mailbag” chosen in the title simply means that advice is based on feedback from customers and listeners to this podcast.

Show Notes
Today’s podcast Episode 001 entitled Small Business Podcast Intro announces the launch of this new multimedia feature of the Small Business Resource Center website. The main theme in each show will be advice for small business website owners with what it takes to get online, manage, plus promote a website, blog, or podcast. Here’s today’s outline:

• My reason for starting this show
• The podcast content and outline
• Options for listener interaction
• My qualifications for offering advice
• Website quick tip of the day

0:00:00 Podcast Theme Music and Introduction
0:00:45 Main Topic – Small Business Podcast Introduction
0:09:38 Tip of the Day – Writing for Blogs versus Websites
0:11:01 Podcast Outro Theme Music and Credits
0:11:32 End of Small Business Website Mailbag Podcast 001

Future shows will each focus on websites for small business and may include topics about blogging, podcasting, seo, plus news and reviews, and of course help learning about websites. Stay tuned to hear more expert advice already proven to educate as well as save time and money.